Growing your business through an SEO service in the UK
Search engine optimisation (SEO) is the most effective, sustainable way for your business to be found by more people in the UK and globally. In short, UK SEO leads to more website traffic, of a higher quality, and thus potentially more enquiries and sales.
Building on the shorter-term focus of PPC, SEO sets you up for a steady stream of ever-increasing organic traffic. Unless PPC, you’re not paying directly for clicks and instead, every £ spent is building a more sustainable future for your business’ search presence in the UK and globally.
We can kick start your SEO journey with a free UK SEO audit, where we will look at your website’s keyword rankings, backlinks, competitors and more. Best of all, they’re free for the time being.
First things first, what is SEO?
Search engine optimisation (SEO) UK is the process of getting your website ranking for more keywords, and moving those keywords higher in the search rankings. SEO is all about boosting your website traffic; assuming your website is optimised, more traffic will lead to more enquiries and sales.
How does UK SEO work?
In truth, it doesn’t make much difference if you’re looking for a UK-based SEO agency or a global agency, however, for a UK-focused website we would usually track the UK search rankings and UK-version of Google.
Our approach to SEO involves tactical decisions based on the latest techniques and updates to each search engine’s algorithm. This is also combined with a specific SEO strategy that is adjusted to best suit your company.
Check out some of the ways we can help your business with SEO below.
Our process for SEO in Hertfordshire and London begins with in-depth keyword analysis. We will highlight the best and most effective keywords to target with our SEO campaigns. Working in conjunction with you and your team, we will build a strong list of target search terms to optimise for.
There are often very deliberate, mathematical reasons as to why your competition is ranking higher than you in the search engines. Competitor analysis identifies what they’re doing well & where our opportunities are to beat them within search engine rankings. This analysis will enable us to craft the best SEO strategy for your business.
SEO Audit of your website
This is an overall look at your website’s health in terms of SEO. There’s no use having expertly written content if your website isn’t focused around popular search terms, or isn’t quick to load. Our website audit will highlight everything we need to address to ensure your website is running and performing at the best level.
Why do we need SEO in the UK?
It’s simple. The higher your website pages rank in the search results, the more website traffic and clicks your site will generate. If you’re competing and operating in the UK, you’ll need to rank highly in the UK.
SEO also can improve website user experience, which makes it much more likely for customers to become not only first-time, but repeat buyers. On top of this, SEO is cost-effective when you use a trusted provider like GoBig Digital. Competitive industries can spend large amounts of money on paid website traffic through Pay Per Click, which ultimately you want to move away from and adopt a more natural, organic model.
Of course, you can still purchase ad space and we do advise you do this, but if you’re working within a tighter budget, SEO is a great way to drive qualified traffic to your site without putting extra budget into it.
SEO Case Studies
Many of our clients happily recommend us to other businesses. Read what they say about us below
Frequently Asked Questions
Not really. Most social media links are no-follow. However, if you're social media channel drives targeted, interested traffic to your website, it can't ever hurt.
We will arrange regular meetings with you to keep you updated on the results of your SEO campaign, and you can also give us input into how you feel we can improve on different content to increase SEO keyword rankings and volumes.
An investment in SEO is mid-to-long term and unfortunately there are rarely quick wins. However, if it's a particularly easy keyword, you could reach page 1 within 3-months. More competitive, national searches can take up to 12 months and beyond, so you have to be patient with SEO. We will send a progress report every single month, and look to refresh your keywords quarterly if we reach stagnation (I.E. you're stuck at position 2 on page one for a long time). We're value-driven and there's no value if you're not seeing any improvements!